Lots Of Football Sponsors Release New Logos

Jan 21, 2021

by Chris

2021 will bring us some new football crests, that is already sure. But today we want to take a look at football clubs specifically but at football's sponsors.

Football Sponsors Release New Logos

In the past few months, many famous companies have updated their visual identity and corporate logos, including Burger King, Intel, Kia and Nissan.

Most of the new logos are more modern than the previous ones, with one big exception - Burger King. Burger King opted for a classic looking appearance that stands in stark contrast to the previous logo.

"Design is one of the most essential tools we have for communicating who we are and what we value, and it plays a vital role in creating desire for our food and maximizing guests’ experience," Raphael Abreu, Restaurant Brands International Head Of Design At Burger King says. "We wanted to use design to get people to crave our food; its flame-grilling perfection and above all, its taste."

Burger King (Stevenage F.C.)

Intel (formerly Barca & la Liga sponsor)

Fiat (Big presence in Serie A)

Kia (FIFA World Cup)

Nissan (Champions League)

Opel (BVB)

Renault

Pringles (TV ads)

Have we missed any important soccer sponsors that changed their logo recently? Which of these new logos do you like? Which do you think are bad? Share your thoughts in the comments below.