Why "Non-Traditional" Club Crest Colors Can Be Good For Kits
Yesterday, Footy Headlines author and co-founder Chris shared his opinion on why he does not like non-traditional crest colors. Logically, there are also many reasons why football fans like recolored / non-traditional crests on football kits. In this article, we want to summarize the pros of recolored club crests on kits.
Pros: Recolored Club Logos On Football Kits
There are many things that are good about recolored club crests on kits.
Some designs wouldn't be possible without recoloring the logo
Kits with recolored crests often just better fit a kit's design, especially for alternative shirts that do not have traditional colors. Shirts with non-traditional colors often look bad with unfitting club crest colors - see Napoli's alternative shirts below.
If teams / brand would not recolor their crests, some kit designs were simply not possible to make. One example is BVB's ultra-popular blackout kit from last year.
Another advantage of kits with with non-traditional club crests is that they are often more modern, and therefore often liked by the younger fan base, who are somehow the club's future.
Recolored logos allow for more kit variation
A recolored club crest allows for greater kit variation, and is therefore also good for the kits business.
Recolored logos just better fit many designs
The possible best example on why teams should not renounce on recoloring their club crest colors are special occasions such as an anniversary - see Ajax's 20-21 black and gold third kit, in example (50th anniversary of 1971 Champions League title).
Recolored Club Jerseys - Pros:
Better fits overall kit design (especially for mono-colored kits)
Good for special occasion like an important anniversary
More modern and fashionable look
Allows for greater color and kit variation - no "disturbing" club crest color
Do you like recolored club logos? Share your thoughts in the comments below.
