Year Of Nike Air - All-New Nike Air 2020 Logo Revealed + Design Process + History + 2020-21 Air Max Inspired Football Kits
On February 5 2020, Nike revealed all of its biggest innovations for 2020, the year of the 2020 Tokyo Olympics. Many of Nike's most cutting-edge products for the games feature Nike Air, the famous cushioning technology by Nike. In 2020, Nike has brought Nike Air to the
2020 Nike Air Logo
The new Nike Air logo brings a more streamlined look to the different "Air innovations" - Air Zoom / Air Max / Air Vapormax.
According to one of the designers who worked creating the logo, those different shoes not really felt relate - we can confirm that.
Last year I got to work on a project that's starting to make its way into the world. This is probably one of the few times since graduating 6.5 years ago that I'm actually excited to share work. It started with a lofty goal—to rebrand Nike's most loved innovation: Nike Air. pic.twitter.com/Gwwkbr40yI
— Yung AIGA (@urboib) February 10, 2020
"Air Zoom/Max/Vapormax never felt related or under the same parent technology. On top of that, ZoomX foam used the same logo as Air Zoom... Now, we've drawn the group together through a single mark + type that can grow with additional Air innovations."
There have been dozens of different Nike Air logos in history, with more than 25 logos being used by Nike.
More fun stuff: We had More and More do some animations, using the logo to play around with possible product benefits. The fire was a fun one in meetings. pic.twitter.com/lC8msgrq1j
— Yung AIGA (@urboib) February 10, 2020
The new Nike Air logo has been created by a team by Nike last year. @urboib was one of the members who helped creating the new Nike Air logo - he shared interesting insights into the design process of the different Nike Air logos.
Cutting-Edge 2020 Nike Products Featuring Latest Nike Air
For the 2020 Tokyo Olympics, Nike released various revolutionary high-tech shoes featuring Nike Air - the The Nike Air Zoom Alphafly NEXT% (marathon shoes), Nike Air Zoom Mercurial (soccer shoes) as well as two track shoes - Nike Air Zoom Victory (800m to 10k) & Nike Air Zoom Viperfly (100m shoe).
2020-2021 Nike Air Max-Inspired Third Kits
Nike will celebrate Nike Air and the Nike Air shoes in special with their global 20-21 third jerseys for their biggest soccer teams. The Nike 2020-21 third kits are inspired by famous Air Max editions such as the Nike Air Max 1 Safari Patta (AS Roma).
It is well possible that Nike will release more products inspired by Nike Air. Stay tuned for updates in the coming months.
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