Watford Announces Sportsbet.io Shirt Sponsor Deal + Shows Off Final 19-20 Home Kit With New Sponsor
English Premier League club Watford FC three days ago announces that it has reached an agreement with Coingaming for its sport betting brand, Sportsbet.io, to become the club’s new front of shirt partner from the beginning of the 2019/20 season. Sportsbet.io replaces FxPro as the Hornets’ main club partner.
On April 1 2019, following a joke kit leak by the club as April Fool's prank, Watford officially confirmed their home kit for the 2019-2020 season - It's the same one that we leaked a week before that.
Watford FC Announces Sportsbet.io Shirt Sponsor Deal
The new Watford FC Sportsbet.io shirt sponsor deal is "the club’s largest ever sponsorship deal and the the first Premier League shirt front deal signed by a company who are known for their block chain technology and cryptocurrency expertise."
The Sportsbet.io logo will appear on the front of Watford’s playing jerseys and training kit for the next three years, with the deal covering the 2019-20, 2020-21 and 2021-22 seasons.
According to the club statement, "Sportsbet.io have chosen Watford FC to be their only Premier League shirt partner as they push the brand to a global audience."
Watford also revealed that that Sportsbet.io has changed the colours of their logo to seamlessly integrate with our home kit in 2019/20, something that would be "an indication of the brand’s commitment to collaboration and creativity."
Spencer Field, Global Strategy & Partnerships Director of Watford FC, said: “This is an important year for the club as we aim to improve on a fantastic season both on and off the pitch in 2019-20. Our desire to increase our global reach while continuing to make our fans proud by doing things differently in the Watford way is fully supported by Sportsbet.io."
Justin Le Brocque, Head of Sportsbook Marketing at Sportsbet.io, said: “The Premier League is the most watched sports league in the world, so we are absolutely delighted to announce a major sponsorship deal with one of its most celebrated teams. Like Watford, Sportsbet.io knows no borders in its efforts to bring fun, fast and fair entertainment and excellence to a truly global audience. We are both looking to disrupt more established competitors and need to be creative in the way we approach this challenge."
Do you like the Watford FC 2019-20 kit and its new sponsor? Share your thoughts in the comments below.