Puma PSV Eindhoven 26-27 Third Kit Contest - Six Finalists Announced
Update: The finalists of the PSV 26-27 third kit vote have been announced. Voting has already begun and will continue until June 12 on psv.nl/fandesign.
In the 2026-2027 season, Dutch club PSV will wear a fan-designed third football kit. PSV and Puma already launched the contest to design the third jersey for the 2026-2027 season on 18 March 2024, with entries being accepted until 31 March.
PSV 26-27 Third Kit Contest
Unlike traditional jersey design processes, which are usually conducted behind closed doors years in advance, this competition allows fans to not only get part of the process but also design the whole kit.
Indeed, the contest is very similar to the one of BVB for the 2023-24 season home kit, also conducted in partnership with Puma.
Design Submission and Selection Process
Fans could submit their designs until March 31. After the submission deadline, all entries were reviewed by a select group of prominent PSV figures, including Luuk de Jong, Marcel Brands, and Peter Bosz. This panel shortlisted a total six designs, created by five designers.
These six finalists were announced by the club on June 5, 2024, with the final vote taking place until June 12 on psv.nl/fandesign.
Design 1 by Koen Mantel
Koen's shirt, titled "Where stars are born," serves as a tribute to the promising talents of PSV, celebrating the club's rich history and bright future. The star pattern is inspired by the iconic Philips logo, honoring PSV's historical roots. The shirt features a contemporary color combination of dark purple and pink, inspired by the infinite universe.
Design 2 by Dirk van Gaal
Dirk's design aims to capture the essence of PSV, reflecting both its glorious past and vibrant present. The shirt incorporates elements that define PSV, such as the classic and current logos, the iconic stripes of the home shirt, and the energetic spirit of Eindhoven.
The design is enriched with Brabant blocks and a touch of Philips, finished in the characteristic Philips blue. Dirk's shirt is a tribute to the colors, the club, and the city, blending historical elements with contemporary vibes to celebrate PSV's enduring legacy and dynamic spirit.
Design 3 by Dirk van Gaal
Dirk's second shirt design highlights the unbreakable bond between PSV and its supporters. This design captures the unity and strength shared by the team and its fans. The shirt features classic stripes in red, white, and Philips blue, representing the colors seen in the stands at every home and away match.
Design 4 by Daan Sanders
Daan's shirt design centers around the color green, symbolizing growth and connection, values that have defined PSV since 1913. The shirt pays homage to De Herdgang, PSV's green oasis where talent flourishes, and De Wielewaal estate, where Mr. Frits lived and which will soon become a communal space for all of Eindhoven.
Subtle classic PSV stripes and a retro Eindhoven pattern are incorporated to bridge the past and present, creating a timeless tribute to the club.
Design 5 by Sander Herijgers
Sander's PSV third kit design for 2026-2027, named the "Eindhoven CITY MAP shirt," prominently features a green map of Eindhoven. The PSV logo is proudly placed on the left chest, woven into the map precisely where the iconic Philips Stadium is located, highlighting the city's beating heart. The shirt's green gradient further emphasizes this central theme.
The bright orange color serves as a signal color, representing passion, energy, and enthusiasm, and is synonymous with the Netherlands as a football nation. This vibrant color conveys a powerful message and adds to the shirt's dynamic appearance.
Design 6 by Esmee Dieteren
Esmee's shirt design, "For the colours, the club and the city," celebrates both PSV and Eindhoven. The design pays tribute to Eindhoven's iconic city logo.
Which of the six possible designs for the PSV Eindhoven 26-27 third jersey is your favorite? Comment below.
