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Report: Brazil Receives Mega Kit Deal Offer From Adidas or Puma

  • Mega Offer: The Brazilian Football Confederation (CBF) has received a very large offer of nearly 200 million USD per year from either Adidas or Puma to become their new kit supplier after 2026.
  • Current Contract: The proposed contract is five times higher than CBF's current contract with Nike, which is around 35 million USD per year.
  • Kit Tender: Brazil has launched a kit tender to find a new supplier, joining Germany and France, and the current Nike deal ends in 2026.

Update: The Brazilian Football Confederation (CBF) has received an offer of almost 1 billion Brazilian Real (almost 200 million USD) per year to change the national team's sports equipment supplier after 2026, according to Rodrigo Mattos of Brazilian news potlet UOL.

The offer has been made by either Adidas or Puma, two of Nike's main competitors (UOL could not say which brand, oddly). The proposed contract is five times higher than the CBF's current contract with Nike (around 35 million USD/year).

The reported sum of almost 200 million USD/year seems heavily exaggerated

The offer includes participation in sales and the opening of exclusive stores for the Brazilian national team. Nike's contract with the CBF runs until 2026. The new supplier, if signed, would produce uniforms for all categories, including men's, women's, futsal, and beach soccer teams.

Our Verdict - Sum Seems Way too High: Footy Headlines can hardly believe that either Adidas or Puma would have offered almost 200 million USD per year, which is double the record amount of Germany's giant new Nike deal.

March 2024: Brazil to Launch Tender For New Kit Maker

The Brazilian national football team could become the next national team to get a new kit maker. This is reported by the reliable German sports newspaper Kicker.

Brazilian Football Confederation to Join Germany and France for Kit Deal Tender

Kicker reports that not only Germany and France have launched a kit tender for their new kit maker, but Brazil has also launched one.

The Brazil Nike deal is only worth about US$ 35.5 million per year, which is a third of what Germany will get from Nike. Brazil already wanted to renegotiate its deal with Nike two years ago, but apparently, the same contract still applies today.

The current Nike Brazil football kit deal runs until the end of 2026, like the deals of France and Germany. Brazil has been Nike's first flagship national team, with the deal valid for almost 30 years, 1997.

According to Kicker, the brands wanted Germany to publish the results of the kit tender soon so they could better plan things and deals. Nike pays 100 million euros/year to Germany, which means the swoosh might have less money to extend the Brazil and France deals. In contrast, both Adidas ("free" of Germany) and Puma (lost the Italy deal) could have some spare money for major national team kit deals.

Do you think Brazil and Nike will part ways? Let us know in the comments below.

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