Exclusive: Premier League Summer Series Logo Leaked
We can exclusively leak the logo of the inaugural Premier League Summer Series, a pre-season tournament that will be held in the USA.
Premier League Summer series logo leaked
In their never-ending quest for growth (and money), the Premier League will organise a pre-season tournament in the USA this summer, titled the Premier League Summer Series. Six Premier League clubs will take part in the eight-day marketing initiative, playing three games apiece. We have obtained images of the logo that will be used at the tournament, which you can see below.
It consists of the regular PL lion's head logo over a circular backdrop that reworks the stars and stripes of the American flag, coloured in a mix of purple and orange tones. The propaganda merchants certainly know their audience. The logo will likely appear on the sleeves of the player's kits as well as on all promotional materials.
The Premier League Summer Series aims to increase the league's following in the extremely lucrative American market. They want to present a mix of familiarity and discovery to hook new fans, introducing them to sides like Fulham, Brighton and Brentford while also showcasing some bigger names. Newcastle and Aston villa may be a bit more recognisable to US spectators, but the Premier league made sure to include one of the big boys to maximise the tournament's appeal.
They may well be regretting their decision to send relegation candidates Chelsea as their prize pig, whose current brand of football is literally the worst advertisement for the self-proclaimed "Best League in the World" that they could have chosen. In the unlikely - but still possible - event that Todd Boehly's band of disinterested individuals do drop down a division at the end of the season, all of the Premier League's carefully considered branding would be rendered factually incorrect.
What do you think of the PL's Summer Series logo? Do you think the tournament will achieve its objectives?
Adidas Germany 2026 Farewell Kit Debuted on Pitch
Germany officially debuted their special edition Adidas farewell kit during their UEFA Nations League clash against the Netherlands. The release marks the final chapter of a legendary 72-year partnership between the German Football Association (DFB) and the Three Stripes, which began in 1954 and will officially come to an end on December 31, 2026, ahead of Nike taking over as technical supplier from 2027.
The tribute shirt features an elegant, predominantly black base decorated with vertical gold diamond pinstripes running down the front. Adidas has opted for the heritage Trefoil logo on the right chest alongside the classic DFB crest used between 1978 and 1996, both rendered in white. A retro-inspired crossover V-neck collar is trimmed in white and gold, mirrored on the sleeve cuffs, while a commemorative "1954" jock tag sits on the bottom hem to honor the historic year the partnership began.
Completed with black shorts and black socks featuring gold detailing, the on-pitch ensemble arrived just days after its official unveiling. Following its high-profile match debut, the Germany 2026 farewell jersey is scheduled to go on general sale via official Adidas channels starting September 26, 2026.
Nike Phantom 6 Haaland Chapter 5 Boots Revealed - Reactive Nike Hydra Upper
Through its partner stores, Nike has officially revealed Erling Haaland's fifth signature edition, the Nike Phantom 6 Haaland Chapter 5 from his Force of Nature collection. Finished in a Baltic Blue colorway with cloud-inspired graphics across the rear, the low-cut boot introduces Nike's Hydra treatment, which uses reactive white ink that vanishes when wet to uncover additional details of the graphic beneath. Engineered for lethal finishing in the 26-27 season, the boot combines a Gripknit upper with a Cyclone 360 soleplate and is scheduled to launch on October 1, 2026. Huge thanks to Pro Direct and Unisportsore for images and the video.
Fortuna Sittard 26-27 Cup Kit Released - Sponsorless 1957 Tribute
Dutch Eredivisie side Fortuna Sittard and technical supplier Robey have officially revealed a special cup kit for the 26-27 campaign. Created in collaboration with design agency 51North, this release marks the very first dedicated cup kit in the club's history. It serves as a direct tribute to predecessor club Fortuna '54, who won the 1957 KNVB Beker with a memorable Bram Appel hat-trick against Feyenoord.
The Robey Fortuna Sittard 26-27 cup shirt faithfully revives the historic look with a white base highlighted by broad horizontal red and blue stripes across the chest, completing the Dutch tricolor. In true vintage fashion, the jersey comes with long sleeves as standard and features a retro polo collar. Club sponsors voluntarily stepped aside to allow a completely clean, sponsorless front, while the Robey branding and club badge are subtly embroidered in tonal white to maintain the authentic aesthetic.
Additional bespoke details round off the historic tribute. A heritage Fortuna '54 tag sits near the bottom hem, and an embroidered depiction of the KNVB Cup sits neatly below the back collar, added with official federation approval. The shirt is worn with matching white shorts and socks, completing a timeless look for Fortuna's cup run.
FIFA ASEAN Cup Features Same Left-Sleeve Kit Badge as in 2026 FIFA World Cup Final
The opening match between Laos and Brunei provided a full reveal of the sleeve patch pairing for the inaugural FIFA-organized Southeast Asian tournament.
Moving away from the previously expected navy blue, the official tournament patches feature a clean white base. Most notably, the "Football Unites the World" sleeve patch on the left arm is the exact same design that made a single, exclusive appearance at the recent World Cup Final between Spain and Argentina.
Big thanks to @What The Kit for spotting and making the collage.
