Coca Cola Return as Tokyo Verdy Shirt Sponsor
Coca Cola will return as the shirt sponsor of Tokyo Verdy Beleza who play in Japan's WE League.
Coca Cola Sponsor Tokyo Verdy Beleza
Tokyo Verdy's Mizuno shirts from the early to mid-90s are hugely popular and a part of the shirt's cult status is due to the cursive Coca Cola text on the front. Their 93-95 home shirt in particular, with its green shades and sunburst effect, is finished off perfectly by one of - if not the single - most recognisable brand logos in the world.
The unchanged logo will appear once again on the green Athleta shirts of the Tokyo club, this time sponsoring their women's team for the 22-23 season, Tokyo Verdy Beleza, who wear the same shirts as the men's side. The men's jerseys will continue to bear the Nicigas logo.
In the 80s and 90s the drinks company sponsored a host of teams, especially in South and Central America, their timeless logo a perfect match for the aesthetic of the era. Although they have maintained partnerships with FIFA and other football associations and clubs since then, they have pulled back on shirt sponsorship, their last appearance as main sponsor coming on Bolivar's 2008 home shirt. They did however remain visible as one of a number a secondary sponsor on a range of Mexican team's shirts until around the mid 2010s.
All we need now is for Mizuno to sign a deal with Tokyo Verdy Beleza and release a set of remakes of those 94 classics. Are there any other retro sponsors you would like to see make a comeback? Comment below.
FC Barcelona 27-28 Home Kit Leaked - 2 Real Images
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Deportivo Cali 1965 First Title Commemorative Kits Released
Colombian club Deportivo Cali and their technical sponsor Hillside have launched a special-edition capsule celebrating the club's historic first league championship won in 1965. The release consists of two retro-inspired jerseys — one in green and another in white — that pay tribute to the monumental title won over six decades ago.
Both shirts embrace a classic mid-60s aesthetic, anchored by an open polo-style collar. The green shirt features a contrasting white collar and cuffs, complemented by a tonal sublimated pattern of stripes, pennants, and historic club insignia across the fabric. In turn, the white version offers a clean, elegant look highlighted by rich emerald green trim. On the collar ribbing, knit detailing spells out "19 CAMPEÓN 65" in tribute to the landmark campaign.
Each jersey is adorned with a vintage Deportivo Cali crest topped by a single embroidered golden star representing that maiden triumph. Additional commemorative touches include a retro script Hillside graphic at the lower back and a stitched authentic crest patch near the hem displaying "Cali - Un Amor para toda la Vida 1912". The limited-edition pieces are delivered in custom collector's packaging alongside a certificate of authenticity.