No More Beko - Beşiktaş' Shirts to Feature Crypto Sponsor from Next Season
Beşiktaş are the latest club to sign a shirt sponsorship contract, with a crypto currency firm, having put pen to paper on a new two year deal with Middle Eastern company Rain.
Rain to Become Beşiktaş' Shirt Sponsor from 22-23
Beşiktaş current sponsor, Turkish electronics manufacturer Beko, will still have their logo featured on the club's shirts, but no longer in the central chest position. It will appear on the back of the shirt from next season onwards. Beko have been the club's main sponsor since the 19-20 season and they also had a long stint on Beşiktaş' kits from the mid 80s to 2004.
Beşiktaş current home shirt and some shirts from the previous Beko era
Beşiktaş will receive $14 million over two years from Rain.
The crypto sector is rapidly becoming one of the largest sponsors of football kits, much as betting sites had done previously, with both of these industries' prominence and vicibility in football being rightly called into question, as investing in crypto currency is essentially a form of gambling.
What's your view on crypto sponsors on shirts? Let us know in the comments.
