Schalke Announce Adidas Kit Deal

Jun 11, 2021

by Pat

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Schalke 04 will return to Adidas when their deal with Umbro ends after the 2021-22 season, the club and Germany-based retailer 11teamsports announced today.

Similar to the deals between Adidas and Nürnberg or Nike and Bochum, the Schalke Adidas partnership will be managed by 11teamsports, who are a football retailer from Germany.

Schalke 04 and Umbro Part Ways Before End Of Contract

Feb 19, 2021

Adidas Schalke Deal - 2022-2027

The contract between Adidas, 11teamsports and Schalke will start on 1 July, 2022, and will run for an initial five years. While these numbers were not confirmed by either party, it was reported that Schalke will receive €1.5 million per year in the Bundesliga 2 and €2.2 million should they get promoted back to the top flight.

It's safe to assume that the Adidas Schalke 22-23 kits will be based on the brand's teamwear / miTeam offering, as was the case with the various 11teamsports x Nike deals in Germany and is also expected for the upcoming Adidas Nürnberg 21-22 kits.

Alexander Jobst, Chief Marketing, Sales and Organization Officer of FC Schalke 04: "History cannot be repeated, but I am all the more pleased for all Schalke fans that we can shape a new chapter for a successful future of FC Schalke 04 together with adidas and 11teamsports. Welcome back, adidas!"

Dennis Schröder, General Manager 11teamsports: "We are proud to accompany Die Königsblauen on their way as a new partner. We are very pleased to be able to bring the full range of our equipment expertise to bear together with adidas. We would already like to thank FC Schalke 04 for the trust they have placed in us and look forward to working with the unique club from Gelsenkirchen."

Oliver Brüggen, PR Director Central Europe adidas: "We are delighted about the partnership. We have already worked very well with FC Schalke 04 over many decades in the past. Together with 11teamsports, we now want to write a new successful chapter."