Atletico 20-21 Kit Features Different Plus500 Logo Than Atalanta's 20-21 Kit - Why?
The new Atalanta Bergamo 2020-2021 kits were released this week. They boast bespoke designs for the club featuring a new main sponsor already known in the soccer game from Atletico - trading platform Plus500. However, the Plus500 logos are different on both team's jerseys.
Plus500 Logo On Atalanta's and Atletico's 20-21 Kits
For Atletico Madrid, Plus500 has created a special version of their brand that not includes the company's logo but also the text 'Trade Online', as well as a some boxes. For Atalanta, Plus500 is using their standard logo without any added text, a much cleaner style.
It is not 100% certain why the Plus500 logos are different on both kits, but we have a guess. It might be because Italy's Serie A has forbidden boxes for sponsor logos ahead of the 2020-21 season.
Atalanta's kits come with three additional sponsor logos in the Serie A
What makes our assumption a bit less likely is that Atalanta also released a Champions League version of their kit with the same Plus500 logo as in the Italian Serie A, just without the three extra sponsors.
Which version of the Plus500 logo do you prefer? Share your thoughts in the comments below.
