Nike Launch 'The Last Game' Animated Film
Nike Football today launched the eagerly awaited third film of the record-breaking Risk Everything 2014 World Cup campaign. The film – "The Last Game" – is a five-minute animated feature starring some of the world's greatest footballers on a mission to save football from the hands of a villainous mastermind, The Scientist.
Since last week, Nike teased the release of the animated film 'The Last Game' with short videos. Players like Cristiano Ronaldo, Neymar and Zlatan Ibrahimović posted those videocuttings on their social media channels showing parts of 'The Last Game'. Nike also revealed the new PSG 14-15 Home Kit, modelled by an animated Zlatan Ibrahimović.
Nike 'The Last Game Animated Film
The Scientist - a suave, smooth operating genius - has been analyzing the game for years. He is dismissive of the audacious risks that the likes of Cristiano Ronaldo, Zlatan Ibrahimovic and Neymar Jr. take on the pitch. His research, which includes the claim that Ibrahimovic's overhead kicks have a 76 percent chance of missing, leads him to create The Clones, automatons programmed to remove all risk-taking and focus only on efficiency, decision-making and results.
"The idea behind ‘The Last Game’ is to show the world that Nike, like any true lover of football, believes that the game should be brilliant, daring and bold. Having the confidence to take risks is absolutely vital in football. Imagine a world without the brilliance of Cristiano Ronaldo, the acrobatics of Zlatan or the wizardry of Neymar," said Nike’s Chief Marketing Officer Davide Grasso.
With the real players now leading "normal" lives, Brasilian legend Ronaldo (O Fenómeno) decides enough is enough and goes on a mission to reignite the game with brilliant football from the re-assembled group of the world's most brilliant players.
Once together, O Fenómeno manages to convince the skeptical Players with a stirring speech about beating The Clones. To remove any doubts, the Brasilian legend reminds them of some of their own greatest moments as they walk the stairs of his secret location.
The world's attention turns to the showdown between The Players and The Clones to determine the future of football.
'The Last Game' captures the true heart and soul of football: risk everything, create brilliantly and play to win always.
